About the Blogger


I’m Lauren Riihimaki, a DIY guru and lover of all things glittery. My parents say that “LaurDIY” was born at the tender age of 4 when I made the craft cupboard my bestfriend, but it became official in Spring 2012 from my dorm room. I like to think that my DIYs and crafts have evolved since then.

Biographies are really intimidating, so I figured I would leave some frequently asked and quirky questions so you can learn a bit more about me.

What’s your ethnicity? Japanese, Finnish & Ukrainian

Where do you live? Toronto, Canada

How old are you? 21 (August 11th, 1993)

Where did the name “LaurDIY” come from? I have absolutely no idea. I knew DIY was the direction I was going to take my YouTube channel, so I guess I tacked it onto my nickname and called it a day!

Favourite quote? “Everything happens for a reason.”

How did you ombre your hair? My ombre is professionally done and was done in 2 sittings.

Must have beauty product? Mac Skin Finish in Soft & Gentle

Current obsession: Black heeled booties.

Where are your favourites places to shop? Urban Outfitters, Forever 21, H&M, Brandy Melville & Necessary Clothing.

Fears? Worms, failure & monkeys that look too similar to humans.

All of the images on D&I are photographed by me, unless noted otherwise. I shoot with a Canon T3i using an 18-55mm or 50mm f/1.8 lens (my personal favourite).

E-mail: hello (at) laurdiy (.) com